The V POINT service will begin on January 14th on Iris Ohyama's official online shopping site, Iris Plaza!

2026.01.14 Press Releases
Iris Plaza Co., Ltd. / CCC MK HOLDINGS Co., Ltd. / Sumitomo Mitsui Card Co., Ltd.

- Earn and use V POINT when purchasing home appliances, food, daily necessities, pet supplies, and more! -

Iris Plaza Co., Ltd. (Head office: Sendai City, Miyagi Prefecture; President and CEO: Ryota Iwasaki; hereinafter "Iris Plaza"), a member of the Iris Group, CCC MK HOLDINGS Co., Ltd. (Head office: Yokohama City, Kanagawa Prefecture; Representative Director, President and CEO: Yasunori Takahashi; hereinafter "CCCMKHD"), and Sumitomo Mitsui Card Co., Ltd. (Head office: Koto Ward, Tokyo; Representative Director, President and CEO: Yukihiko Onishi; hereinafter "Sumitomo Mitsui Card") have announced that they will be launching the official Iris Ohyama online shopping site "Iris Plaza (https://www.irisplaza.co.jp/") will launch a service that allows users to accumulate and use V POINT.

This is the main visual for the launch of the V POINT service at Iris Plaza.

"Iris Plaza" is the official online shopping site of Iris Ohyama, which operates under the concept of "always by your side."We offer a wide range of products closely related to daily life, with approximately 100,000 items*1 across 30 categories, including home appliances, food, daily necessities, and pet supplies. In September 2025, the number of registered Iris Plaza members exceeded 5 million, and the service has been supported by many customers.

In order to further improve the services of "Iris Plaza", we are now launching a service that allows you to earn and use V POINT.

Customers at Iris Plaza can earn 1 V POINT for every 200 yen (tax included) spent by completing the V POINT redemption procedure when purchasing a product. Furthermore, if you pay with a Sumitomo Mitsui Card*2, you will also earn V POINT as payment points. Customers will continue to earn the traditional "Iris Plaza Points" as before, meaning they can earn two types of points with each purchase, allowing them to enjoy even better value when shopping.

Accumulated V POINT can be used at Iris Plaza, with 1 point equivalent to 1 yen, as well as at approximately 160,000 V POINT partner stores nationwide and approximately 100 million Visa member stores worldwide*3.

In addition, to commemorate the launch of the V POINT service, we will be holding the "Iris Plaza x V POINT First-Time Purchase Campaign."From Wednesday, January 14, 2026 to Saturday, February 28, 2026, the campaign site (https://www.irisplaza.co.jp/index.php?KB=vpoint-campaign) and after completing the V POINT usage procedure, if you use one or more V POINT to make a purchase of 5,000 yen or more (tax included), 100 people will be entered into a lottery to win an electronic gift card, "Iris Plaza e-Gift 1,000 yen," which can be used at Iris Plaza. Please take advantage of this great opportunity to visit Iris Plaza.

This is the main visual for the Iris Plaza campaign.

Through the V POINT service at Iris Plaza, Iris Plaza, CCCMKHD and Sumitomo Mitsui Card aim to help each and every customer live a richer and more comfortable life, and will continue to provide services that will please many customers.

*1 As of November 2025.
*2 Applies to credit cards that earn V POINT. For details, please check the Sumitomo Mitsui Card website.
*3 For face-to-face payments, this applies to stores that accept Visa touch payments.


・Service start date: Wednesday, January 14, 2026

・Earning rate: 1 point for every 200 yen (tax included).
・Usage rate: 1 point can be used as 1 yen.

 *To receive and use V POINT, you must complete the V POINT usage procedure at the time of purchase.
 *For details about the V POINT service, please check the following website.
   CCCMKHD special site:https://web.tsite.jp/vpoint/
   Sumitomo Mitsui Card special website:https://www.smbc-card.com/camp/totalvpoint_mirror/index.html

<"Iris Plaza x V POINT First-Time Purchase Campaign" Overview>
・Campaign period: Wednesday, January 14, 2026 to Saturday, February 28, 2026
Campaign details: During the campaign period, 100 people will be randomly selected from those who complete the following steps:
We will give you an "Iris Plaza e-gift worth 1,000 yen."

QR code for the campaign page


1. Iris Plaza campaign site (https://www.irisplaza.co.jp/index.php?KB=vpoint-campaign) to enter
2. Select the product you want and add it to your cart
3. Complete the V POINT redemption procedure on your My Page or purchase screen, and use at least one V POINT to spend over 5,000 yen (tax included).

・Announcement of winners: Winners will be contacted by email from Iris Plaza in mid to late March 2026.

Media Inquiries
CCC MK HOLDINGS Co., Ltd. Business Public Relations Group
TEL: 045-522-8174